The World Youth Day Foundation (WYD) Lisbon 2023 launched the campaign “The World Youth Day is for you”. The campaign that started this week aims to invite all young people, as part of the opening of registrations for WYD Lisbon 2023, which began with the registration of Pope Francis on the 23rd of October.

For Ana Alves, Director of Communication for WYD Lisbon 2023, “Our mission is that all young people are invited to be part of this great universal meeting. As such, this campaign was designed to invite all young people in the world to register for WYD Lisbon 2023 and will be publicized not only in Portugal, but also internationally, through our social networks”.

“We tried to develop a cheerful and jovial graphic image, with vibrant colours, and in which the protagonists are young volunteers or pilgrims who, through a direct and personal message to other young people, convey joy, inclusion and union and mobilize for WYD Lisbon 2023” , reinforces the responsible.

The campaign “The World Youth Day is for you”, which will be present, in a first phase, in muppies format and on digital platforms, was developed by the Creative Minds agency and has the support of the Lisbon City Council, Loures City Council, MOP and Cemark.

Anyone wishing to sign up as a pilgrim, volunteer, for the Youth Festival or Vocational Fair, can do so through our website.

General information about participation in WYD Lisbon 2023 available here.